THE VISION STUDY
As product development processes move from known methods and solutions to more unknown or innovative ways of creating products, how do we best prepare ourselves? Which scenarios are the most likely for companies and customers? And how can we turn the risk that change introduces into competitiveness and sustainable growth?
Together with the Copenhagen Institute for Futures Studies, and based on predictions from experts and megatrend analysis, we are developing a vision study report. It will help us answer these questions through realistic business scenarios. The results will inspire new ways of working with product development and innovation and of looking at the future.
Brüel & Kjær has always been committed to helping businesses through the complete product life cycle, from initial development to manufacturing, deployment and operation. With the vision study, we want to contribute to the development of sustainable business strategies and give organizations a fresh look at their long-term relationships with resources, technologies, and customers.
The report will be publicly available and will provide insights into future product development processes, as well as direction and inspiration on how we can prepare for the future.